There is no disputing the tremendous growth of Direct to Consumer, eCommerce and online marketplaces. The combination of less cost, less risk, and the ease of adding new products are among the many advantages to the D2C channel for a retailer. When a consumer orders a product online, the retailer can simply relay that order to the vendor, and have the vendor ship the order on their behalf. For the retailer there are none of the costs associated with inventory, handling and delivering the product. Instead of placing a large quantity of an unproven product in the store, the retailer can test it by placing it online and reviewing the sales.
We already have PortalApp, the most robust, scalable and efficient platform for eCommerce in the industry! PortalApp integrates with all of the most popular shopping cart, shipping and accounting software!